Background/Challenge
Lifestyle Sports, like so many companies, had been unable to host their Christmas Party at the end of 2021 due to Covid, so took the opportunity to have a Summer Party in its place. They wanted to reward staff for coming through a very difficult period and celebrate being able to come together again in person.
Our response
We brought the team of 120 people to Opium in the Botanical Gardens and created a party that delighted the senses, maintaining a joyous, upbeat tempo through the evening.
Execution
‘Pour Some Sugar on May’
A blue theme that ran through the event and accentuated the brand throughout - with a ‘blue carpet’ entrance, blue cocktails, blue balloon installs and backdrops. A digital caricaturist and interactive selfie mirror got everyone in a mood for fun, and DJ Lance West’s set built on that ahead of the company awards ceremony, with the night closing out with a brilliant live performance from Riff Shop.
Results
Out of 120 people invited, we had an attendance of 118 people. Feedback from attendees was that this was the perfect way to celebrate being back together again and acknowledging the efforts that people had made getting through Covid-19.
Client Testimonial
All of our staff had an amazing night at our first in-person event since the beginning of covid with full VIP treatment throughout thanks to the team at Neon Agency. From start to finish it was a night filled with fun, Life Style Sports branding, interactive entertainment and dancing. A night to remember for our team!
